{"id":72,"date":"2022-06-19T00:55:36","date_gmt":"2022-06-19T00:55:36","guid":{"rendered":"https:\/\/www.seventyeight.com.au\/?p=72"},"modified":"2022-12-06T06:05:16","modified_gmt":"2022-12-06T06:05:16","slug":"how-to-target-your-audience-with-traditional-media-advertising","status":"publish","type":"post","link":"https:\/\/www.seventyeight.com.au\/how-to-target-your-audience-with-traditional-media-advertising\/","title":{"rendered":"How to Target Your Audience with Traditional Media Advertising"},"content":{"rendered":"

It used to be that if you wanted to advertise your product or service, the only option was to purchase space in a traditional media outlet like a newspaper, magazine, radio station, or TV network. But with the advent of the internet, those days are long gone.<\/p>\n

Now there are all sorts of ways to target your audience with digital advertising, including social media platforms like Facebook and Twitter<\/a>, as well as search engines like Google<\/a> and Yahoo. But that doesn\u2019t mean traditional media is dead. In fact, it still has a lot to offer businesses looking to reach a large number of people quickly and efficiently.<\/p>\n

In this article, we will run through a few tips on how to target your audience with traditional media advertising.<\/p>\n

Define your target audience<\/h2>\n

The first step in any successful advertising campaign is to define your target audience<\/a>. Who are you trying to reach with your message? What kind of people will be most interested in what you have to say?<\/p>\n

Once you have a good idea of who your target audience is, you can start thinking about the best way to reach them. Traditional media outlets like newspapers, magazines, and TV networks all have different audiences, so it\u2019s important to choose the right one for your purposes.<\/p>\n

Choose the right traditional media medium<\/h2>\n

Here are just a few of the types of traditional media that we will be discussing today.<\/p>\n